The Manhattan Beach Chamber recently negotiated a partnership with the Easy Reader News, one of the major news outlets in the South Bay area. The two organizations will work for the next year to bring more benefit to businesses and residents not only in Manhattan Beach, but the surrou

Exactly where social media lives within a company depends largely on what goals have been set for social media. And these objectives are in turn usually a function of how far along a business is on the adoption curve.The argument about marketing or PR “owning” social media